lead forms are 44% cheaper than before

Lead Forms Are 44% Cheaper Than Before

Great news for Facebook advertisers: lead forms are 44% cheaper than before, with some clients acquiring leads for as low as $1 each.

Why the Price Drop?

Platform Optimization

This price reduction is attributed to Facebook's efforts to optimize their platform following iOS changes. Lead forms represent a strong advertising opportunity right now.

How to Maximize This Opportunity

Creative Focus

The importance of developing quality creative content for lead form advertisements cannot be overstated. Great creative takes advantage of Facebook's current optimization.

Backend Systems

Here's a critical recommendation: establish solid backend infrastructure. Don't let your hard-earned money spent on leads fall through the cracks.

Getting cheap leads is useless if you don't follow up with them properly.

Automation Solution

Set up a Zapier automation that processes incoming leads by inputting them into systems that send automated email and text reminders. This ensures every lead gets followed up with immediately.

Check out this video tutorial that demonstrates how to create the automation: www.youtube.com/watch?v=lcN7XYwRWvs

The combination of cheap leads plus immediate follow-up is incredibly powerful for growing your business.